The future of labeling and artwork is digital — that’s no secret. Legacy systems trapped in silos are becoming relics of the past, while cloud-based solutions are defining the industry’s future. If your business hasn’t embraced digital transformation yet, it’s time to rethink your approach. Check out our 2024 Top Tips Guide for an in-depth look at why going digital is essential, with input from some of Kallik’s experts and Gartner Senior Analyst, John Blake.
But what’s next? In 2025, staying ahead in the labeling and artwork game means focusing on three critical areas: innovative technology, sustainability, and supply chain traceability. Let’s dive in.
1. Innovative Tech: The Power of Cloud, Automation & AI
Advancements in cloud-based platforms, automation, and artificial intelligence (AI) are completely transforming how labels and artwork are created, managed, and updated. We've already seen them become a major hot topic over the last couple of years, but as they continue to develop, we're expecting them to become even more crucial in 2025.
That's right, they aren’t just buzzwords on LinkedIn — they’re revolutionizing the labeling and artwork process, and ignoring them could mean your organization gets left behind quite quickly. Let's look at some of the key ways they're already transforming label and artwork management.
Cloud-Based Platforms
Cloud-based platforms allow teams across different locations to collaborate in real time, ensuring that everyone works from a single source of truth. This eliminates version control issues and reduces costly delays caused by miscommunication. For global businesses, cloud solutions mean instant access to data, regardless of location.
Still unsure about whether the move to cloud software is worthwhile? Check out our blog, Cloud-Based vs On-Premis Labeling Software: Choosing the Right Solution for Your Organization. Our recent case study, summarizing our work with personal and beauty care leader, House of Cheatham, also covers the benefits of utilizing cloud-based technology to eliminate bottlenecks and reduce time to market. Read the full case study here.
Automation
Automation streamlines repetitive and time-consuming tasks, such as data entry, label generation, and compliance checks. This reduces the risk of human error, enabling faster, more accurate label creation. It also allows staff to focus on higher-value tasks like strategy and creative design.
Artificial Intelligence (AI)
AI-driven tools can identify inconsistencies, suggest corrections, and even predict future needs based on historical data. For instance, AI can detect regulatory changes and adjust label templates automatically, ensuring compliance without manual intervention.
Benefits:
- Faster time-to-market
- Reduced errors and rework costs
- Enhanced operational efficiency
To understand more about the advantages and capabilities of automation and AI in labeling and artwork software, you can read our recent blog here.
2. Sustainability: Green Packaging for a Greener Planet
Sustainability is no longer a “nice-to-have” — it’s a competitive and regulatory necessity. Looking for new ways to improve the sustainability of your product? We're expecting eIFUs (electronic Instructions for Use) and connected packaging to dominate in 2025. For those unfamiliar with the terms, let's go over what they are and their key benefits.
What Are eIFUs?
Electronic Instructions for Use (eIFUs) are digital versions of printed product instructions. Common in industries like medical devices and electronics, they allow businesses to provide detailed product information online rather than in bulky paper inserts.
Benefits:
- Reduced paper waste and environmental impact
- Cost savings on printing and packaging
- Easier updates to product information, ensuring compliance without costly recalls
To learn more about eIFUs and their benefits, our recent blog looks closely at how we expect them to transform the labeling and artwork process in 2025. Read the blog here.
What Is Connected Packaging?
Connected packaging uses technologies like QR codes, NFC tags, or RFID chips on product packaging to link consumers to digital content. By scanning a code with their smartphone, customers can access a wealth of information such as product origins, sustainability certifications, or recycling instructions. Find out more about connected packaging in our full blog on the topic, here.
Benefits:
- Enhanced customer engagement through interactive content
- Transparency about sourcing, sustainability, and product safety
- Instant updates for compliance, reducing the need for physical label changes
These innovations help brands demonstrate their environmental responsibility while meeting evolving consumer expectations.
3. Supply Chain Traceability: Transparency at Every Step
Traceability means knowing exactly where a product has been throughout its journey from manufacturer to consumer. While it has always been crucial for meeting regulatory requirements, it’s now equally important to consumers. Today’s shoppers increasingly value transparency, wanting to trace not only the origins of products and their ingredients but also the materials used in their packaging.
As regulations tighten and consumers demand more transparency, technologies like QR codes are essential so let's look at how they work and how they can support traceability.
What Are QR Codes and How Do They Work?
Quick Response (QR) codes are scannable barcodes that store information such as product details, tracking data, and compliance certifications. With a simple smartphone scan, consumers, retailers, and regulators can access this data instantly.
How QR Codes Improve Product Traceability:
- Businesses can update product information online without recalling products or reprinting labels, ensuring instant compliance.
- QR codes can store essential compliance data, simplifying audits and reducing the risk of regulatory fines.
- Avoiding label reprints reduces material waste, supporting sustainability goals.
Why Traceability Matters in Labeling and Artwork Production
- Enhanced visibility across the supply chain reduces operational risks and supports regulatory compliance.
- Transparency builds trust by offering clear information on sourcing, production, and environmental impact.
Stay Ahead of the Curve with Kallik
Ready to future-proof your labeling and artwork process for 2025 and beyond? Our experts are here to help. Discover how Veraciti, our end-to-end cloud-based platform, can keep you compliant, efficient, and ahead of industry trends. Stay ahead. Stay compliant. Stay future-ready.
📞 Call Us: +44 (0) 1827 318100
📧 Email: enquiries@kallik.com