Your Top Labeling and Artwork Management Questions Answered: A Q&A With the Experts
Customers and prospects often have many questions about the labeling and artwork process in this digital revolution and some of the terms we use. Below, we’ve compiled answers to some of the most common inquiries we receive.

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When it comes to managing complex labeling and artwork processes in industries like pharmaceuticals, cosmetics, and food & beverage, Kallik’s software, Veraciti™, stands out as a leader. However, customers and prospects often have many questions about the labeling and artwork process in this digital revolution and some of the terms we use. Below, we’ve compiled answers to some of the most common inquiries we receive.

Question: What is Asset Management?

Answer: Asset Management refers to the systematic handling of digital assets such as images, logos, and other artwork elements. Veraciti™ provides a centralized repository where these assets are stored, organized, and easily accessible, ensuring that the latest and most accurate versions are used across all projects. This minimizes errors and ensures consistency in branding and labeling.

Question: What role does Content Management play in the labeling process?

Answer: Content Management is crucial for maintaining the integrity of information across all labels and packaging. Veraciti™ allows users to create, edit, and manage content in a controlled environment. This ensures that all text, legal information, and branding elements are up-to-date and consistent across all products and regions.

Question: Can Kallik's software handle Digital Asset Management (DAM)?

Answer: Yes, Veraciti™ includes robust Digital Asset Management (DAM) capabilities. It provides a secure and organized way to store, retrieve, and manage digital assets such as images, graphics, and templates. This is critical for ensuring that only approved assets are used in final artwork and labeling, maintaining brand consistency and compliance.

Question: How does Translation Management work in your software?

Answer: Translation Management in Veraciti™ ensures that all text elements in your labels and artwork are accurately translated and localized for different markets. Veraciti™ does things very differently to our competitors by managing individual phrases and version controlling them and sending them for approval. This means that when a user is creating a label or artwork, they can quickly and simply select an additional country or region and let Veraciti™ automatically use the pre-approved phrases, translated into the language they need. This not only streamlines the process but also reduces the workload, enhancing product accessibility as well as cutting costs and providing faster speed-to-market.

Question: How does Factory Printing work in your software?

Answer: Factory printing needs to be carefully managed. It is the final stage of a very complex, tightly controlled process. Manual processes tend to be harder to control and track, which increases the chances of errors at the final hurdle. However, a global labeling solution like Veraciti™ enables full control and management of all labeling content in one centralized platform. This provides all stakeholders with full end-to-end visibility of the entire labeling process, from conception to print. Any discrepancies at any point in the process can subsequently surface much earlier, further reducing time-to-market and the risk of stock issues.

Question: What is Content Collation, and why is it important?

Answer: Content Collation refers to the process of gathering all necessary content—such as text, images, and regulatory information—for a specific label or artwork. Veraciti™ automates this process, ensuring that all required elements are collected and correctly placed in the artwork, reducing the risk of omissions or errors.

Question: How does your software manage Asset Approval?

Answer: Asset Approval in Veraciti™ is a streamlined process that allows stakeholders to review and approve assets at various stages of the artwork lifecycle. The software facilitates collaboration and ensures that only approved assets move forward, reducing the risk of non-compliance and errors in the final product.

Question: What are the benefits of Version Control in labeling and artwork management?

Answer: Version Control is essential for tracking changes and maintaining a history of all artwork and labeling revisions. Kallik’s software automatically manages versions, ensuring that the latest approved versions are used in production and that a complete audit trail is available for compliance purposes.

Question: Can Kallik's software integrate with other systems?

Answer: Absolutely. Veraciti™ is designed to integrate seamlessly with other enterprise systems, including ERP, PLM, CRM platforms and SAP. This integration ensures that all relevant data flows smoothly between systems, enhancing efficiency and reducing the risk of errors.

Question: What is the difference between Packaging Project Management and Labeling Project Management?

Answer: While both involve managing the lifecycle of packaging and labeling projects, Packaging Project Management focuses on the broader scope of the packaging process, including design, material selection, and production. Labeling Project Management, on the other hand, specifically deals with the creation, approval, and application of labels on products. Kallik’s software provides tools to manage both aspects efficiently.

Question: How does Packaging and Labeling Digitization Automation work?

Answer: Packaging and Labeling Digitization Automation involves using technology to automate the design, approval, and printing of labels and packaging. Veraciti™ uses automation and AI-powered technology to automate repetitive tasks, reduce manual errors, and speed up the entire process, from design to production.

Question: What does Prepress Ready Artwork mean?

Answer: Pre Press Ready Artwork refers to artwork that has been fully approved and is ready for printing. Veraciti™ ensures that all artwork is pre-checked for compliance, accuracy, and quality before it is sent to print, reducing the risk of costly errors.

Question: What is an 'end-to-end solution' in labeling and artwork management, and what are the benefits?

Answer: An 'end-to-end solution' in labeling and artwork management refers to a comprehensive system that covers every stage of the process—from initial content creation and asset management to final approvals and printing. This type of solution integrates all necessary tools and workflows into one cohesive platform, allowing for seamless coordination and automation across the entire lifecycle of a label or artwork.

Question: Does Kallik’s system integrate with Adobe InDesign?

Answer: Yes, Veraciti™ integrates with Adobe InDesign to automate the creation and updating of artwork files. This integration allows for quicker edits, consistent formatting, and the ability to handle large volumes of artwork with ease.

Question: What makes Kallik’s software stand out in terms of Packaging Design Automation?

Answer: Veraciti™ is the only software on the market using AI technology and we are constantly looking at new ways to innovate and offer our customers the best possible service. With a number of highly intuitive automation features and unique tools and functions, you are fully equipped for the future with Veraciti™, making it a great long-term investment for your organization.

Question: What are the advantages of using AI-powered packaging artwork tools?

Answer: Artificial intelligence is transforming the labeling, artwork, and packaging industries by automating tasks that were once time-consuming and prone to error. What used to be tedious, manual work—often resulting in costly mistakes—can now be handled with precision and speed, dramatically reducing time-to-market.

At Kallik, we're at the forefront of this revolution with our innovative AToM (Assisted Tool of Migration) technology. As the first solution of its kind, AToM automates the migration of digital labeling and artwork assets while ensuring accuracy, compliance, and operational efficiency. The results speak for themselves: we've seen time-to-market accelerate by an impressive 70%!

Question: Is Kallik's software cloud-based, and what are the benefits?

Answer: Yes, Veraciti™ is fully cloud-based, unlike many other solutions, and hosted on Amazon Web Services (AWS), which brings a host of additional benefits. AWS provides a highly secure, reliable, and globally scalable infrastructure, ensuring that our software is always available when you need it. With AWS, downtime is minimized to near-zero, meaning your operations can run smoothly without interruption. The cloud-based nature of our software also means that users can access it from anywhere, collaborate in real-time, and benefit from automatic updates and backups, all while enjoying the robust security measures AWS is known for. This setup ensures that your labeling and artwork management processes are not only efficient but also resilient and secure.

Want to know more?

By addressing these common questions, we hope to clarify how Kallik’s labeling and artwork management software can meet your needs. Whether you're looking to improve efficiency, ensure compliance, or streamline your packaging process, our solutions are designed to support your goals.

Whether you’re in the food and beverage, pharmaceutical, medical device, chemical, or the cosmetic industry, our experts are ready to help you transform your labeling and artwork management with the help of our innovative software, leading the way in the labeling and artwork software space. Get in touch today to see what we can do for you at enquiries@kallik.com or call +44 (0) 1827 318100.